Tech company Ubamarket has launched a new AI-powered loyalty scheme for the convenience sector.
The app, called Ubacart, offers exclusive, personalised promotions, which are applied when shoppers present the digital loyalty card at the checkout, similar to Tesco Clubcard.
Users can also scan items as they shop which means the cashier does not need to re-scan items, saving time and operational costs, Ubamarket explained.
The new solution made its debut last week with Nisa retailer CK Foodstores, which owns 32 stores across Wales. It achieved over 300 customer transactions across four sites in the first 48 hours, which is “testament to its ease of use and instant popularity with consumers”, Ubamarket said.
It also works with James Convenience Retail, which owns 44 stores under Bestway fascias Costcutter and Select Convenience, as well as former Conviviality brand GT News, with “hundreds more in the immediate pipeline”.
Ubacart is also fully integrated with EPoS provider Point Four.
“We are delighted to be partnering with CK Foodstores for the launch of our new Ubacart brand promotions and product scanning solution,” said Ubamarket CEO Will Broome.
“As a leading convenience store retailer, CK stores are an innovative and forward-thinking group who are now able to offer next-generation loyalty and dynamic pricing to their customers. ”
CK Foodstores regional manager Jonathan Littlejohns added: “We are so excited to be one of the first retailers to offer this unique and ground-breaking app to our valued customers. We have massively high hopes for this as it’s such a unique solution – a fantastic driver for sales and loyalty.”
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