Archive of all Sainsbury's articles – Page 119
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News
Sweet purple potato first for Tesco Finest
Not to be outdone by Sainsbury's which launched Purple Majesty spuds from Albert Bartlett last week Tesco is introducing a purple potato of its own. Purple Mountain, which is being sold in Tesco's Finest range, is a sweet potato with a...
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News
Loss-hit North Highland rebrands in Sainsbury’s
The company behind the premium Mey Selections brand has ditched the name in Sainsbury's after posting losses of nearly £200,000 last year.North Highland Products, which supplies beef and lamb for co-branded ready meals and products sold...
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News
John Frieda launches first foam hair dye
John Frieda is making its hair dye debut with the UK's first permanent foam dye, which it claims is easier and faster to apply than existing formats. The range, which hits Tesco, Sainsbury's, Boots and Superdrug in mid-November and...
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News
Sainsbury’s adds more fine wines to its range
Sainsbury's is almost doubling the size of its fine wine fixture and also launching 12 new Taste the Difference variants, claiming that premium own-label wine has "never been so popular". On the fine wine shelf, 15 new labels will roll...
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News
Sainsbury’s ad plays spot the difference
Sainsbury's has revived its "no difference in price" campaign after Waitrose vowed to match Tesco on 1,000 branded items. The press ad, debuted 18 months ago, compares Tesco and Sainsbury's prices for eight products, including Anchor...
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News
Grocer 33: Service - Service wins it again for Sainsbury's
Sainsbury’s in Stroud was this week’s clear winner. It offered the best availability as the only supermarket to offer a full basket. But what really impressed was the customer service: the assistant knew exactly where to fi nd the product our shopper was looking for and led her to it ...
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News
Grocer 33: Service - Sainsbury’s atmosphere seals victory
Sainsbury’s in Swansea won this week’s service award with a display of consistently good customer service. Our shopper said there was a “lovely atmosphere” in-store and that staff had gone out of their way to offer help. One looked for the pains au chocolat with her and the checkout assistant ...
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Comment & Opinion
Riders on the storm
That’s more like it. Sainsbury’s today updated an expectant world on its second quarter trading and, in the context of the current market, the numbers are very impressive.
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News
Tales of Titania: Raising a glass of three-penis wine
Ah so. As I hoped, PR result of the year is that I am the chosen one from the agency to accompany Karoline (with a K) on the Sainsbury's PR recce trip to China. We're out here to look for crises and issues that may play badly at home. All ...
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News
Sainsbury’s offers milk cross-promo
Two weeks after Sainsbury's joined its big four rivals in slashing the price of milk, it has raised the stakes by offering shoppers a 30p cross-promotion on eggs. Shoppers who buy a four-pint bottle of own-label semi-skimmed milk can...
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News
Picture This... Big, bigger, biggest for Sainsbury’s
Sainsbury's has opened its largest store yet, with the extension of its Crayford site in Kent. The store, which is now more than 100,000 sq ft, is split almost 50-50 between food and non-food.
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News
Sainsbury’s steps up China focus
Sainsbury’s has stepped up its interest in China after sending former finance director Darrren Shapland on a fact-finding mission to the key emerging market.
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News
Hundreds of new lines join Taste the Difference range
Sainsbury's relaunched its £1bn premium range Taste the Difference this week - representing the biggest product relaunch in the supermarket's history.
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News
Sainsbury’s plans to launch green score card for its suppliers
Sainsbury's is considering launching an environmental scorecard for its manufacturing suppliers. The idea was discussed at Sainsbury's first environment-specific conference for suppliers, held recently.
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News
Sainsbury’s revamps Taste the Difference premium line
Sainsbury’s has re-launched its Taste the Difference premium own-label range.
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News
Ocado broadens offer with own-label range
Ocado is to launch a new 1,000-strong own-label range as it looks to broaden its offer and boost its appeal to Sainsbury’s and Tesco customers.
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News
Picture This... Finding Freedom on Sainsbury’s shelves
Here's Dragons' Den star Peter Jones shopping for £60,000 worth of ice cream. He invested the sum in frozen dessert brand Worthenshaws Freedom, invented by single mum Kirsty Henshaw who made a plea for backing on the BBC show after creating the...
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News
Sainsbury’s disputes Co-op Fairtrade claims
A war of words has broken out between Sainsbury's and The Co-operative Group following the launch of a Fairtrade campaign by the Co-op.The society has launched a new website and rolled out TV and press ads claiming it sells "more...
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News
Grocer 33: Sainsbury’s speed and stock success
This week's winner is Sainsbury's in Portsmouth, which offered a quick and pleasant shop with no items out-of-stock.
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News
You just won’t believe your mince pies, Santa
Christmas seems to have come earlier than ever this year, with some retailers kicking off the season's promotions just days after the August bank holiday. Packs of mince pies were on sale at selected Sainsbury's stores for 59p on 1...