All Soft drinks articles – Page 63
-
News
Schweppes marks 225 years in UK with limited-edition packs
The packs will feature recipes of “rediscovered” cocktails and new variations of traditional concoctions
-
News
Coke ditching multibuys in shift to single price promos
Coca-Cola has continued to ditch multibuys as it looks to satisfy shoppers’ growing thirst for everyday low prices
-
News
Lucozade Sport ad hails boxer Joshua ahead of big fight
Making its debut on 24 April, the 90-second clip tells the story of the fighter’s life
-
News
Added sugar axed as Shloer overhauls portfolio
The SHS Drinks brand is preparing to avoid next year’s sugar tax
-
Comment & Opinion
Why it's time to change the recipe of Classic Coke
Reformulating Coca-Cola sounds like heresy, but it can be done, while still meeting the brand’s flavour guidelines
-
Analysis & Features
As Life is canned, what's the next move for brand Coke?
The trade is unanimous: forget Life and push Pepsi Max rival Coke Zero Sugar
-
News
Ribena, Rubicon Spring, Rio & Aqua Pura get set for summer
The soft drinks brands have announced a raft of marketing and branding activity.
-
News
Oasis gets two sour flavours and 'quirky' brand push
Kiwi Apple Sour and Apple Cherry Sour will debut this month in a £1 PMP
-
News
Clearly Drinks acquired by PE firm NorthEdge Capital
Soft drinks manufacturer Clearly Drinks Group has secured the backing of private equity firm NorthEdge Capital as consumer demand for flavoured water grows.
-
News
Soft drinks brands overtake booze in traditional ad spend
Non-alcoholic brands splashed out a total of £100.1m on TV, print, radio, outdoor and cinema advertising in 2016
-
News
Tesco brings no and low-alcohol drinks together in stores
Industry figures show Brits are drinking less alcohol than they did a decade ago
-
Comment & Opinion
Dispatches on Coke shines light on food-science collusion
Like you, I had been convinced that eating and drinking too much sugary stuff would make me fat
-
News
Northern Ireland faeces incident ‘isolated’ says Coca-Cola
All of the product from the affected batch was immediately impounded and will not be sold
-
News
Firefly launches limited-edition botanical non-alcoholic drink
Called Superfly, the drink was devised by cocktail expert Ryan Chetiyawardana, aka Mr Lyan
-
News
AG Barr profits sparkle as Irn Bru maker cuts sugar across its range
Shares in the Irn-Bru maker fizzed 2.2% higher to 559.5p on the back of its results in the year to 28 January.
-
News
Britvic adds Robinsons Refresh’d to healthier drinks lineup
NPD comes after healthy options buoyed category in 2016, according to supplier’s new report
-
News
Moju secures first major supermarket listing in Waitrose
Veggie juice start-up Moju has secured its first major supermarket listing as part of the food-to-go offering in Waitrose.
-
News
Fever-Tree to take on Coke in US dark spirits battle
Premium mixer brand Fever-Tree is targeting winning market share from the North American soft drinks giants as it looks to build the US into its largest market.
-
News
PepsiCo plans experiential activity for all brands
Kristin Patrick said brands could no longer afford to simply rely on big-budget TV ads
-
News
Fanta Orange reformulated to contain a third less sugar
Coca-Cola European Partners set to pour the soda into a twisted plastic bottle