All Soft drinks articles – Page 98
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NewsRihanna signs up for Vita Coco's big push
Rihanna is fronting the first UK ad push for Vita Coco as it looks to drive the coconut water market to £100m in two years.
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NewsTesco refreshes yoghurt drinks with multivitamin-led overhaul
Tesco has boosted its yoghurt drinks range with a raft of new variants, including a first-to-market multivitamin dairy drink.
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NewsKids lunchbox cartons arrive for Sunny D
Sunny D is continuing its resurgence by expanding into cartons for children’s lunchboxes.
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NewsTurbo Tango and Guzzle Puzzle scoop Sial d'Or prizes
British fmcg product developers won two out of nine categories in a prestigious global innovation competition last week…
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NewsCoca-Cola pushes on relay route
Coca-Cola Enterprises has claimed independent retailers can increase soft drinks sales by a quarter if they tweak their displays…
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Analysis & FeaturesOrange juice hangs on despite Brazil fungicide fear
Orange juice was one of 2012’s first commodity scare stories - prices skyrocketed 20% overnight after a controversial fungicide was found…
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NewsFruit Shoot gets a new look
Britvic has revamped its Fruit Shoot brand for the first time in six years in a bid to reconnect with its target audience.
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NewsTesco rolls out Aasani brand
Tesco has introduced a new Asian food and drink brand that is not just undercutting the price of leading ethnic brands - but also ranges in its own-label offer.
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NewsCravendale PETs challenge cola
Arla is trying create an on-the-go market for milk - and take on soft drink giants Pepsi and Coke…
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NewsRecall alert over Tropicana kids’ drink
PepsiCo has recalled some of its Tropicana Kids Orange Juice Drink multi-packs because they contain contaminated water rather than the orange juice blend.
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NewsDon Simon to take on Innocent with budget smoothies
Spanish juice giant Don Simon is gunning for Innocent with a range of low-cost smoothies.
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NewsMessi signs for PepsiCo TV promo
Footie ace Lionel Messi has been signed up for a new link-up between Doritos and Pepsi Max.
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NewsActimel given a new look
Danone is embarking on its first major packaging overhaul of Actimel in 10 years in a bid to improve the brand’s shelf standout and sales.
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NewsSunkist rolls out to 300 Sainsbury’s
Sunkist has secured its first supermarket listing since being relaunched into the impulse channel two years ago.
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NewsSummer juices for Copella
PepsiCo is expanding its Copella juice brand into the lemonade market with two new lemon and apple blends.
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News
Britvic adds stevia to SoBe
A water brand rapped for containing too much sugar is being reformulated with natural sweetener stevia.
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NewsFormula 1 boys fuel up with Lucozade
GSK is hoping to fuel a supercharged performance by British F1 stars Lewis Hamilton and Jenson Button…
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NewsLazy Town is taken into kids drinks market
A healthy drinks range featuring characters from kids TV show Lazy Town has been launched by the Gerber Juice Company.
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NewsTV push for the Lucozade Revive brand
GlaxoSmithKline is kicking off its first TV push for new Lucozade brand Revive on Monday.
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NewsYazoo's Shake Squad go for '70s style
Yazoo has enlisted a 1970s-style undercover cop team to boost sales.