All Trends articles – Page 7
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Category Report
Crisps, nuts & bagged snacks trends 2024: How spicy flavours are dominating
Spicy flavours are taking off in bagged snacks. So, how big can this fiery trend get? And is there still room for traditional tastes?
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News
Parents overwhelmingly support ‘nanny state’ food taxes, claims poll
A poll conducted by the Children’s Food Campaign at Sustain found more than 70% of parents were in favour of new taxes on HFSS products
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Comment & Opinion
Why it’s time to ditch the term ‘flexitarian’
Creating mainstream behavioural change doesn’t come from using labels around who’s open to eating more plant-based foods and who’s not, says Elin Roberts, co-founder & CMO at Better Nature Tempeh
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Analysis & Features
Brits less worried about ultra-processed foods than Europeans
Britain’s reputation as the fat man of Europe seems unlikely to change, as a new study shows Brits’ knowledge and concerns about ultra-processed foods is lagging behind our European neighbours
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Comment & Opinion
Be wary of trends and stay true to your brand’s values
Not everyone is getting the balance between innovation and ‘new for the sake of new’ right, says Alex Wright, CEO & co-founder of Dash Water
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Comment & Opinion
Prime’s meteoric rise shows the power of ‘fame’ NPD
The Prime story shows the country wants to be inspired and engaged by our products, says YF CEO Thea Alexander
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News
Waitrose launches new AI-inspired summer range
Leaning into what Waitrose said was a growing trend for American-style meals, the new lineup features a heavy offering of US-inspired dishes
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Comment & Opinion
Air Fryers Made Easy: TV takes on cookery trend show no signs of abating
The viral hit home appliance of the pandemic – the air fryer – is evidently no passing fad
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Comment & Opinion
Lidl is winning due to differentiation, not just cost
If Lidl keeps up with this value innovation, and there is not a more multifaceted response from competitors, it will keep winning in the UK, says Jeremy Garlick, partner at Insight Traction
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Analysis & Features
10 charts that explain UK attitudes to kids’ yoghurts
We polled 1,000 UK parents to peel back the lid on attitudes to childhood obesity and the role of snacking in a balanced diet
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Analysis & Features
What are British Muslim shoppers buying from the supermarkets?
From dates to vermicelli noodles and Rubicon, here are the grocery items being added to Muslim shoppers’ baskets, according to supermarket buyers
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Comment & Opinion
As trust in digital systems plummets, cash is back
In 2022 cash use grew for the first time in a decade, says Joanna Blythman, food journalist and author of Swallow This
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Analysis & Features
Inside the shrinking fmcg wage purse: why isn’t pay keeping pace?
The pandemic days of employers making strenuous efforts to support staff are over, as pay lags inflation and competition for roles increases. Instead, more sustainable – and cheaper – support is being offered
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Comment & Opinion
How ‘pop stars’ The Sidemen are setting their sights on food
The Sidemen may seem like a bit of fun, and their content certainly doesn’t take itself too seriously. But make no mistake, their commercial ventures are not a sideline
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Category Report
Low & No trends 2024: Is alcohol-free the new cool?
Alcohol-free is continuing its upward climb with marketing aimed at trendy, young consumers
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Analysis & Features
The best foodie pranks brands pulled this April Fool’s Day
Grocery brands have taken it upon themselves to develop more elaborate pranks than ever in a bid to boost their presence online and get people talking
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Comment & Opinion
How fmcg can learn from YouTuber success stories
Influencers who have successfully monetised their audiences are now moving into fmcg spaces with enviable returns, says Daniel Quinn, head of innovation at The Forge
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Comment & Opinion
What can food & drink learn from beauty and fashion pop-ups?
Pop-up shops are uniquely placed to overcome many brand challenges, says James Barnes, business director & co-founder of Backlash
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Analysis & Features
Easter and mums dominate new displays in stores for March 2024
Mother’s Day and Easter proved the highlights for retailers this month, with colourful displays taking centre stage
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Comment & Opinion
How grocery and CPG players can both win as inflation cools
Seemingly asymmetrical collaborations can raise value for both parties through more sophisticated benefit-sharing models, says Google’s Kathy Lee