Buyers: Promotions 'stripping' profitability out of biscuits

Alex Bristow Spar buyer

Everyday biscuits are struggling as a result of increased promotional activity, says Spar buyer Alex Bristow, but on the go presents a lucrative opportunity for the market

Already have an account? Sign in here

Want access to this article?

Register for LIMITED access

REGISTER FOR FREE

Get PREMIUM access for £1 a week

SUBSCRIBE NOW