ZENB Noodles

Source: Zenb

Zenb spent 18 months creating a confidential technology that uses both the skin and core of a yellow pea and turns it into a noodle with 14g of fibre per 100g

Champion: Zenb Noodles

The humble pea has turned into quite the hero ingredient in recent years, finding its way into a plethora of plant-based alternatives. Here it’s used by Zenb to create a single-ingredient noodle.

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The Zenb team collected an award from Jamie Laing and Adam Leyland

Using yellow peas – which are more resilient and more sustainable than wheat, says the brand – the team spent 18 months creating a confidential technology that uses both the skin and core and turns it into a noodle with 14g of fibre per 100g, an increase of 700% compared with wheat-based noodles. It’s also gluten-free, high in protein, a source of iron, high in potassium and high in phosphorous – an awfully big achievement with a single ingredient. It isn’t just high in nutrients either – our judges also said it tasted great and couldn’t be distinguished from egg noodles.

Gold:

  • Zenb Noodles
  • Lurpak – Lurpak Plant

Silver:

  • Cathedral City Plant Based Extra Mature Block

Bronze:

  • Palace Culture Mouldy Goaty

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The Grocer’s New Product & Packaging Awards winners show innovation is alive and kicking