Safeway has launched a range of co-branded sushi ready meals with supplier Sakura. The initiative takes place in 31 stores and includes six ready meals, with two vegetarian options, and a Sakura Introduction Set. Prices range from £1.49 to £4.99.
Sainsbury has also teamed up with Yo! Sushi to introduce co-branded lines in more than 70 stores. Twelve Yo!-to-Go branded products are included and cost between £1 and £17.
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